Five ways a technical Hackathon can help your organisation

Picture of Amrit Satpathy

Amrit Satpathy

Ecosystem Manager

A technical Hackathon is a competitive coding marathon, with the objective of creating a tech solution to an industrial or societal challenge such as customer data privacy or finclusion. It is conducted in a competitive environment, extending over a period of time.

hackathon creates an environment where the process is of more value than the end goal. Hence, emphasis is laid on learning, brainstorming and creating efficient solutions for the problem statement.

  • Promotes Ideation and Innovation: Hackathons allow candidates to focus on a problem, identify its dimensions and develop a pragmatic and innovative solution. Diverse teams also give different innovative propositions to the same problem.
  • ‍Promote Your APIs: Hackathons are an excellent way to invite candidates to work on public APIs and expedite API adoption. They dramatically increase the number of active developers and applications using your platform and APIs. This raises the number of API calls and generates significant revenue.
  • Talent Sourcing: Hackathons draw enthusiastic talent to the problem space.
  • Brand awareness: Hosting a hackathon can create substantial publicity by positioning your organisation as an innovative and disruptive platform. With good media coverage, the event attracts curious developers who want to explore more about your business initiatives and work with you. It also helps attract co-organisations from the tech marketplace willing to form partnerships.
  • Build Developer Ecosystem: Engaging external developers with the platform helps explore more test cases, invites developer feedback and gives an opportunity to implement the feedback to improve the platform. It inspires the developer community to contribute to open-source technology.
Further, for the candidates from academic institutions hackathons add experience and exposure to the academic environment and help towards building the next generation of tech talent. Hackathons accelerate the innovation process, and inspire high-quality ideas in a short space of time.

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